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Claudia Hart on Machiavelli, politics, and NFTs

New York-based artist Claudia Hart’s background in art and architectural history and publishing has defined an artistic practice developed since the late 1980s and focused on bridging the physical and digital worlds. An art critic and curator as well as an artist, her production is infused with literary and art historical references, using the words of male philosophers, poets, and painters such as Jean-Jacques Rousseau, Lord Byron, Lewis Carroll, Thomas Jefferson, Henry Ford, or Walter Gropius to apply a feminist approach to the representation of women in art and the influence of digital technologies in our patriarchal society.

An early work that she has come back to regularly, A Child’s Machiavelli combines many of Hart’s interests, from literature to analog and digital image making, performance, and a satirical view of society. 

Claudia Hart. LittleGuys, 1994.

A Child’s Machiavelli is a series that started in 1995 and has seen many different versions over a span of almost three decades. Hart was living in Berlin at the time the city was reinventing itself after the fall of the infamous wall. As the artist recalls, despite the spirit of newly regained freedom and the reunification of its people, the emerging art scene was fiercely competitive. She told a friend, sarcastically, that what was needed in that context was a revision of Niccolò Machiavelli’s The Prince (1532). The oft-quoted treatise on politics, known for its pragmatism and lack of morality, seemed particularly apt for a young society that was plunging deep and fast into capitalism. Hart’s version of The Prince, however, was not meant to be a guide for ambitious and reckless artists, but rather a fable about a time in which innocence would be lost to self-interest. She chose to create a primer to teach bad manners to children, aiming to spark a reflection on contemporary politics through the obvious contradiction between the childlike illustrations and the shockingly expedient advice.

Claudia Hart. A Child’s Machiavelli. Exhibition at bitforms (New York), 2020.

The initial version of A Child’s Machiavelli counted 31 small oil paintings, each one combining an illustration taken from a classic children’s book and the text that Hart had written, updating Machiavelli’s dictums in a more informal language. The paintings were exhibited in 1995 at the Neue Gesellschaft für Bildende Kunst in Berlin, accompanied by a small catalog produced by the Realismus Studio. From the beginning, the artist saw her Machiavelli as an imaginary book, with the paintings representing its pages, and quickly the project morphed into different formats, such as the first printed edition (Machiavelli für Kids. Hamburg: Edition Nautilus, 1995), or the hip-hop track Babyrap (1996), performed by Hart and produced in collaboration with the French band Assassin. The artist then imagined the next iteration of A Child’s Machiavelli as an animated series (intended to be aired in the popular MTV music video channel), which became her first 3D work, setting a turning point in her artistic production.

Hart’s version of The Prince is a fable about a time in which innocence would be lost to self-interest.

The series saw three more printed editions, one in French (Le Petit Machiavel illustré. Paris: Abbeville Press, 1998), and two in English. The first English version was published by Penguin Books in New York in 1998, and a decade later a second edition was published by Beatrice Books in a redesigned version. This latter edition, that came out in 2019, proved how relevant Machiavelli is to this day, and how aptly Hart’s satirical guide for infantile and selfish rulers reflects actual politics: in 2020, the results of  the United States presidential election were contested by Donald J. Trump, who refused to concede defeat and led his supporters to attack the US Capitol. The way in which Trump’s foolhardy self-interest and childish narcissism almost ended democracy seems right out of Machiavelli’s playbook and even more outlandish than Hart’s mordacious fairy tale.

Claudia Hart. A Child’s Machiavelli. New York: Beatrice Books, 2019

In 2021, as the NFT market boomed, Claudia Hart saw in this form of distribution and commercialization of digital art something akin to her experience with publishing books and magazines. The possibility of both widely distributing her artworks while retaining a sense of ownership (as is the case with printed books) appealed to her. So, the next version of A Child’s Machiavelli consists of 20 animated short films distributed as NFTs and presented in an exclusive artcast on Niio. On the occasion of this new phase in the Machiavelli project, I had a long conversation with the artist, in which we focused particularly on the latest iteration of the book as a series of NFTs.

Claudia Hart. DonDontThrowYourMoneyAround, 1994.

Continuing A Child’s Machiavelli as a series of NFTs seems a logical next step in the project, but what has been your experience with the NFT market so far?

When I first entered the NFT market, I was participating in auctions but I pulled out because they were taking what was intended to be a one-of-a-kind painting, a unique artwork, and then turning it into an edition. It seemed to me that this would hurt me. I always had a very ambivalent relationship with digital, but when NFTs came along, I realized that they are a hybrid of publishing, and digital, which is interesting to me. I’ve also had a very good experience with the community, it is very supportive. 

What is happening in the NFT space now that the crash happened, is that NFTs are being developed as a medium, not just as a register on the blockchain. If I take my earlier work, where for instance I do a movie that is 12 to 20 minutes long and it took me a year to make, and then I sell it as an NFT, I am giving the collector a guarantee of provenance and ownership. But the artwork is not “an NFT,” it’s a movie. As a medium, NFTs are serial, not sequential, because you can’t put things in order, like a baseball card is serial, but not sequential.

“NFTs are far from being anti-capitalist, as some people may want to describe them. They are pure neoliberalism.”

Claudia Hart

Since the original drawings are inspired by 1920s children’s books and the text was written in the 1990s, have you considered creating a new version using other references from children’s literature and updating the language to how kids talk today?

The illustrations I use in this series (the potter, the rabbit, Alice, and so forth), are all in the public domain. I have a collection of these illustrations from out-of-print books from the olden days, which I used to create the paintings and drawings for A Child’s Machiavelli. This is relevant in terms of copyright in relation to NFTs, because these are also about rights ownership. I think the issue of ownership, certified on the blockchain, coupled with distribution everywhere, is mainly the radical part of the production. The rights of the artwork usually remain with the artist, but lately several NFT projects have been offering the copyright of the image to the owner of the NFT, so some NFT collectors expect to have full rights over the artwork they bought. 

Claudia Hart. YoureNoGood, 1994.

Therefore, it can be said that NFTs are far from being anti-capitalist, as some people may want to describe them. They are pure neoliberalism. I believe that by selling NFTs I am not helping, but that is also part of why I want to make all my NFTs very dark and perverse, and about power. I have done another series about the Art of War, which has not been released yet. I also have handmade illustrations that I will turn ultimately into animations as well. Those have vocalizations, where I process the sound and I do interesting things with it. 

Claudia Hart. GivingThingsAway, 1994

The NFT market has been quite wild over the last two years, maybe as fiercely competitive as the art scene of the mid-1990s in Berlin. Do you see Machiavellian tactics in it?

The crypto winter cleared the ground of the pure, speculative designer ethos. It cleared the ground for artists, because now that there’s not so much money and attention we can focus on exploring NFTs as an artistic form. Some artists are bringing back generative art in new forms, and then there’s what I said about it being a serial but not sequential type of medium. Also, the NFT marketplaces are now looking for new blood, because those that were there in the first place are a bit contaminated right now. So they need a whole bunch of newbies like me, because they can sell us for cheaper. It’s the same thing in the art world: after a fiscal crash, the speculators like to bring in new “undiscovered artists,” because we’re cheaper.

Explore Claudia Hart’s work on Niio

Artist profile

Disordinary Beauty, a work in progress (part 1)

Domenico Barra and Pau Waelder

DISØRDINARY BƏAUTY is an ongoing art project by Domenico Barra that explores ugliness through glitch art. The project has been developed as a series of NFTs, with a new phase taking place on Niio as a work in progress, in which the artist will periodically upload new artworks and accompanying documentation. Here in the Editorial section, we’ll publish email exchanges bringing light into Domenico’s creative process and the ideas and influences behind this project.

Follow Domenico Barra’s work in progress on your screen in DISØRDINARY BƏAUTY: art canon

Open artcast

Domenico Barra is an Italian artist, educator, and curator whose work delves into the aesthetics of glitch art, “dirty” digital media and Internet cultures. He creates images, gifs, videos, and installations through a variety of techniques aimed at generating errors in the processes carried out by hardware and software to create the contents we experience on screens. In 2017, he adopted the nickname Altered_Data, inspired by the realization that online data is gradually shaping and manipulating our identity and behavior, and the fact that he was born with an immune system disorder.

He is the creator and art director of the online project White Page Gallery/s. a distributed and decentralized art network and community. In 2021, he started minting his works as NFTs and is now an active member of the NFT art community, selling his work on Ethereum and Tezos. He teaches glitch art and dirty new media at RUFA – Rome University of Fine Art. His work has been exhibited, among others, at DAM Gallery (Berlin), Galerie Charlot (Paris), Digital Art Center (Taipei), online at the Wrong Biennale and with Arebyte, and in many other galleries and cultural art events worldwide, on the internet and the metaverse.

Domenico Barra, DB a̶r̶t̶ ̶c̶a̶n̶o̶n̶ | a̶ ̶b̶e̶a̶u̶t̶y̶ ̶i̶n̶ ̶v̶i̶o̶l̶e̶t̶, 2023

First ɛʍǟɨʟ exchange

from: Pau Waelder
to: Domenico Barra
date: Feb 19, 2023, 12:23 PM
subject: Re: Disordinary Beauty Work In Progress launch

Hi, Domenico!
I’d like to start publishing our series of exchanges in the Editorial section this week. For the first exchange, I’d like to shoot this question:

I have read several interviews in which you describe how you got into Glitch Art and the artists that inspired you. We’ll get into that later, but I’d like to ask you: what does glitch mean to you now, in the midst of growing AI creativity, after the NFT boom, and in relation to this particular project about beauty?

from: Domenico Barra 
to: Pau Waelder 
date: Feb 20, 2023, 6:47 PM
subject: Re: Disordinary Beauty Work In Progress launch

Hello Pau, 

Ten years ago, I began making glitch art, and since then, glitching has evolved and taken on different meanings that are all related to our imperfect nature. I’m enthusiastic about AI and have been exploring with other glitch artists what a glitch within AI means and how to trigger it. However, since AI networks and ƧYƧƬΣMƧ are vast, closed, and not very transparent, most discussions are about finding vulnerabilities to exploit. A glitch within AI may not look like the digital glitches we’re accustomed to for sure, but Nick Briz advanced the suggestion that a glitch within AI could still be considered as something unexpected. For instance, AI’s inability to accurately depict hands can be considered a glitch.

A glitch within AI may not look like the digital glitches we’re accustomed to. For instance, AI’s inability to accurately depict hands can be considered a glitch.

My personal approach takes inspiration from Databending, precisely incorrect editing. I started inducing short circuits in AI’s word-based processing by using prompts inspired by L33T SP34K language. The results are interesting and absurd images that could resemble some sort of twisted memes. In databending, by injecting random values or deleting/substituting some data values in image files using hex editing, the software organizes the data according to the standard file format. I played with altering prompt word input and influencing AI’s interpretation to create random “glitchy” image associations, resulting in unexpected and interesting outcomes.

NFTs offer an opportunity for experimentation in the imperfect art market, but the vision of doing things differently is gradually fading as they are becoming more “traditional”. Decentralization requires a cultural shift in personal and community values, and Web3 still heavily relies on Web2 social media, hindering social value and the ways value is created and artists promoted and glorified. Glitch art emerged in crypto art thanks in part to X-Copy‘s market success and leadership. There is also a marketplace called Glitch Forge that is entirely dedicated to glitch works of all sorts. Glitch art and styles are popular online and in NFT/crypto art, with artists reclaiming their space through the #postglitch aesthetic, especially in response to the status quo. The most famous probably is “Trash Art”, a movement of artists using glitch apps and filters excessively and with a strong amateur style in response to the anonymous artist PAK who declared that artists using glitch effects for their art were not real artists, leading to the creation of the trash art movement.

Confused? Try this quick intro to Glitch Art:

What the ¶b≠ôÆ is Glitch Art?

NFTs offer an opportunity for experimentation in the imperfect art market, but the vision of doing things differently is gradually fading as they are becoming more “traditional”.

Disordinary Beauty was born in the midst of the NFT boom and the emergence of new creative apps. Specifically, there was a growing interest in generative art among NFT collectors. It started as a personal experiment when I decided to try out some new generative glitch scripts. While browsing Instagram, I came across a selfie by one of the many influencers on the platform. As someone who has always struggled with the cult of image, beauty, and success perpetuated by Instagram, I decided to use the glitch scripts to slice up the selfie, surely inspired by The Blade Artist by Irvine Welsh that I had just finished reading. I continued this practice by creating one glitch portrait per day, every day, using a different influencer’s selfie each time.

As I continued to select selfies to glitch, I noticed that there were many common features among them such as the lighting, saturation, head position, and gaze. It was as though there was a programmed formula for shooting the perfect selfie. Through further reading, I discovered that the pose and formula adopted by influencers were not just for the sake of appearance, but also to make their photos easily recognizable by Instagram algorithms, thereby gaining more priority in the platform’s feed. This led me to see the glitch scripts as a way to reprogram and decode the selfies, ultimately erasing the image itself. This became a sort of redemption of the atypical, the imperfect, and the weird.

The pose and formula adopted by influencers in their selfies were not just for the sake of appearance, but also to make their photos easily recognizable by Instagram algorithms.

My interest in the concept of beauty on Instagram led me to read ʊʍɮɛʀȶօ Eco‘s On Ugliness and expand my exploration into the meaning of beauty and ugliness in art, and how it has been used to create new biases towards individuals who do not fit societal standards. I wanted to push things a bit further and delve into these concepts in the realm of AI as a sort of social consciousness, prompting image-based conversations with AI using ChatGPT so far and then also disrupting the perception and formatting of beauty in classical art.

Disordinary Beauty is now divided into three stages. The first stage, “BÆUTY IZ CH∆ØZ,” involves glitch erasure actions on influencers’ selfies. The second stage is “Conversation between AI and I” on topics related to beauty, ugliness, art, and society. The third stage called “art canon” will happen on Niio and involves bringing chaos into the harmony and beauty of classical artworks, and the experience of the viewers.”

Sincerely,
d0/\/\!

Robert LeBlanc: Trust is Everything

Pau Waelder

LA-based photographer Robert LeBlanc is known for documenting the lives of communities on the fringes of American society in photographic projects that usually take years, as he gains the trust of its members as is allowed to portray them at close distance. Since the publication of his first book, Unlawful Conduct, in 2016, his work has been increasingly on demand, leading to collaborations with mainstream firms and large companies, while also developing his own projects with funding that also comes from launching NFT drops and building a community of collectors around his work.

Fahey-Klein gallery is hosting an exhibition of Robert LeBlanc’s latest project, Gloryland, which is also available as an NFT drop on SuperRare and a limited-time artcast curated by Nicholas Fahey on Niio.

Robert LeBlanc. A New America #1 (2014-2022)

You have mentioned skateboarding as the reason why you got into photography. How would you say this experience contributed to shaping the photographer you are today?

I have always said skateboarding saved my life. I grew up in rural Montana, where I had no access to much art or culture, so as a youngster, I would see the world and experience art and culture through the pages of skateboard magazines and skate videos. Then, I started to use a camera when I would go out and skateboard with my friends and document what I would see in the streets when we would be out late skating around. I look back at those times and realize it was my “schooling” on how to navigate the streets, and that really helped develop the skills that honed my ability to access worlds I wouldn’t have normally seen. I firmly believe that skating gave me all the tools I needed to do what I do today. 

Robert LeBlanc. A New America #64(2014-2022)

Your photography projects span several years. What is the process of developing these projects? Do you work on several projects simultaneously? Do the experiences in one project lead to another?

When working on long-term projects, it is a slow burn. You have to gain trust and spend a lot of time with whom I’m photographing to really get to the good stuff. Eventually, the subject’s walls slowly go down, and that’s when you get the opportunity to witness the real magic. I work on several projects at once, and sometimes one project will open the door to another project. You never know when the right opportunity will present itself, and you have to be ready for that; sometimes, you get one shot to gain that trust or access, and being prepared for those opportunities is a must.

“When working on long-term projects, it is a slow burn. You have to gain trust and spend a lot of time with whom I’m photographing to really get to the good stuff.”

In your projects, you use different types of cameras. What do each of them bring to the final output? Is the choice of camera driven by a specific type of image you want to create, do other factors affect this decision?

Yes, I like to use different cameras; sometimes, a particular camera is perfect for that specific project. Cameras are the ultimate tool that connects how I see the world into a visual story to tell a wider audience. For me, not only how the camera shoots but the size plays a huge factor. Sometimes I need something small and very discrete, and sometimes medium format is the only way to create the image I need. I’ve recently been using a monochrome-only digital camera, which is such an inspiring tool. Something about being able only to see the world in Black&White will steer my attention to things I wouldn’t have ever noticed in color. I also love what a cell phone can accomplish, and we all walk around with quite a powerful tool in our pockets every day, and its normality can be a mighty thing. 

Robert LeBlanc. Gloryland. Untitled #35 (2018-2021)

Steve Schapiro, who was known for being able to blend in with the communities he portrayed, once said: “basically, if you’re just matter of fact photographing people in terms of who they are and what they’re doing, you don’t have any trouble.” Do you agree with this statement? How has your experience been when entering a community and gaining their trust?

Absolutely! When you leave your biases at the door and come into any situation with an open mind, you will learn something fundamental about the human experience. How you interact with whomever you photograph will be much more rewarding, at least in my experience. Trust is everything, and there is a responsibility within it too. These are real people with real lives and feelings; abusing that trust to me is the ultimate disrespect in my eyes. I have always played by those rules, and that has gotten me to the places I have been because of the respect I give to anyone on the other side of the lens, and I believe that’s the only reason I’m able to continue to tell their stories.

“Trust is everything, and there is a responsibility within it too. These are real people with real lives and feelings; abusing that trust to me is the ultimate disrespect in my eyes.”

In your description of the community of The House of The Lord Jesus in Squire you emphasize the need to look deeper and “sift through all the coal dust” to understand who they are and what they do. Considering that you intend to do this through your photographs, how do you develop the project with this aim?

I didn’t initially have that objective. I just wanted to witness a community that I found fascinating and widely misunderstood. But when I started to spend more time understanding who they were and the environment they lived in, I began to put those pieces together. It’s a tough part of the country that involves a lot of suffering; I not only wanted to show what they did but also show that they are kind, loving, and compassionate people. Mainstream media is at fault for turning what they do into such a spectacle and, in return, pushing a false narrative that talks about crazy folks who handle snakes, and honestly, that is so far from the truth. I watch people do things in the city every day that seems crazier and more stupid than what they do. This is a rich history of tradition on the verge of excision.

Robert LeBlanc. A New America #29 (2014-2022)

In your recent projects you have had sponsorships and collaborations with big brands, how has that affected the development of your work as compared to earlier projects? 

Luckily for me, it hasn’t at all. Large brands can be beneficial with funding and getting the word out there, and I’m incredibly grateful for brands who have supported my projects and ideas. But it’s important to know where the line needs to be drawn and remind yourself you are doing this because you are passionate about the project and not to be a PR firm that pushes a brand’s message. It comes down to finding a brand or company that shares the same message or beliefs, and if they start to push back or try to reshape what you, the artist, are doing, then they’re not the right fit. But it would be best if you were conscious of that, so you are not wasting each other’s time and money.

Robert LeBlanc. Gloryland. Untitled #39 (2018-2021)

What has the NFT market brought to the dissemination of your work? 

I have opened many doors through collectors or funding. I’m incredibly grateful for all the folks who have supported my NFT drops; most of those funds help to continue developing work or the release of works and books. There is a lot of power within the NFT community, and I’ve met many people I have looked up to for years who are passionate about supporting artists and the art community. It’s been such a fantastic ride so far. The biggest struggle as a creative is how do you continue to finance and survive while creating. I think before NFT came about, we as creatives were held captive by large brands with budgets, making us all fight for scraps, but NFTs have changed the game entirely. Now I can give collectors a more personal experience one on one, and they know that their support will be significant in developing these bodies of work.

“Before NFT came about, we as creatives were held captive by large brands with budgets, making us all fight for scraps, but NFTs have changed the game entirely.”

Tin Lizards is a project that involves collectors in the process of creating the photographs, using blockchain technology to create a system of voting and rewards. How was that experience? Are you interested in further developing this type of project?

I’ve been loving it and hopefully to do many more projects like this. I love being involved with those who support my work, and I hope Tin Lizards is a perfect case study on how collectors can play a very involved role in creating a project

Robert LeBlanc. Gloryland. Untitled #9 (2018-2021)

On SuperRare, your photographs are sold as NFTs and also available for download at 9k pixels. Why is the image available at such high resolution? Are you concerned that it might be used or printed without your permission or control?

No, not at all. Technology constantly changes, and so do the screens that are used to display art. I want to make sure that the collectors can use these images no matter what size screen they are displayed on. I obviously don’t want collectors printing my work because there is a level of quality control that needs to be intact, but if they have a 98″ screen, I want them to be able to enjoy the art on a large scale without the art looking like a pixel mess. Plus the files I use to print photos are much larger than what is available on SuperRare.

Fabio Catapano: the beauty of simplicity

Pau Waelder

Fabio Catapano is an Italian digital artist and designer who works with code, CGI, and motion. Encouraged by the possibilities that the NFT market has opened to digital artists, he is developing a growing body of work inspired by Japanese aesthetics and creating generative art that moves away from strict geometry and explores the poetic side of creative coding. On the occasion of his solo artcast A Theory of Color, we had a conversation about his creative process and his views on the future of digital art.

Fabio Catapano. Colorem 221201, 2022

What took you to create your artworks using generative algorithms and how would you describe your creative process?

It was the result of a series of choices. When I was younger, I worked for a long time as a VJ making visuals for clubs and musicians. In that process, you need to create a lot of video content, and I used a software called Quartz Composer, which is pretty much one of the first node-based generative system software programs. Besides my work as a VJ, I have always been passionate about programming languages and I learned some Visual Basic as a hobby. So I had both the interest and the motivation to use this software and explore the creative possibilities of generative algorithms. Since what I did is write the code and then the system would generate the outcome, I found it fascinating to ask myself who is the creator, me or the machine? I feel that we are co-creators, and the software is not just a tool, it is something else.

“I take cues from the way software developers think and collaborate, how they create iterations and updates of the same program.”

The initial idea for an artwork can originate in a shape, the feeling of motion, or a texture, colors, or the combination of two or more elements together. The process in itself is very, very experimental, a form of research in which every outcome is a good outcome. How the project develops is very spontaneous: for instance, I started two years ago with the series Colorem and I wasn’t expecting to create so many pieces. But I ended up creating day after day a different iteration of the same system in a way that felt as a journal of the whole process. I take cues from the way software developers think and collaborate, how they create iterations and updates of the same program. This is why the artwork titles include a reference number that indicates the date of creation and are therefore similar to the versions in a computer program. 

Working in iterations. Diagram by Fabio Catapano.

Every day there is a different outcome and a different exploration, that may be driven by a series of colors, or shapes, or something that I did before. Sometimes I want something that is a bit more grainy, or a bit more clean. But none of those, in my opinion, are the correct answers. They are just moments in time, part of an exploration. That’s pretty much how I started to work with generative art. 

Ideas lead to other ideas. Diagram by Fabio Catapano.

Color plays an important role in your latest series of works. This is an element that is crucial both to designers and visual artists. How do you work with color in the different facets of your professional work? What led you to make it a central part of your artistic research?

It’s funny, because many years ago –I was 17 back then– when I started to create digital art with Photoshop and other programs, it was very colorful. After that, I discovered generative art, and I shifted to black and white. I did so because I was more focused on learning the system and how to create genuine art. So I was more interested in how to create shapes and decided to remove the colors from the equation, and everything became black and white. But then I realized that there was nothing really creative about it. Many other generative artists at that time were creating very geometrical, black and white art that, to me, looks only like a lazy version of a work by Bridget Riley. So I was learning but it felt like I was bringing nothing new to the conversation. 

That’s when I started to shift to colors. I also did so because I wanted to do the opposite of what you expect from computer art, very geometric and strict, with shapes but not colors. I wanted to show that a computer can dream. So I created these shapes that are fluid and can move from one color to another. Also at that time I became interested in the Japanese concept of wabi-sabi, which deals with appreciating the simplicity, imperfection, and mutability of things. I took inspiration from the book WA: The Essence of Japanese Design by Rossella Menegazzo and Stefania Piotti, which shows how Japanese artists such as Takeshi Hara or Koichi Ogawa, among many others, manage to bring such quality in the designs they create. I was also inspired by the Polish artist Wojciech Fangor. I love the way these artists deal with simplicity, structure, and color. 

Japanese inspiration. Images collected by Fabio Catapano.

I also want to show that generative art can be something else, not just the geometrical art that is usually represented by the cyberpunk community. Generative art does not need to be futuristic, it can be something else: it can be white, it can be slow, it can be dreamy… Slowness is also important to my work because nowadays everything goes very fast in our digital lives, social media promotes content that grabs attention in the first three seconds, and I intentionally try to go in the opposite direction, towards a calm and slow contemplation.

“I wanted to do the opposite of what you expect from computer art, very geometric and strict, with shapes but not colors. I wanted to show that a computer can dream.”

While you work with generative algorithms, the outputs of your work are usually still images, videos, and prints. How do you work with these different formats? What makes you choose which will be the final shape of a particular piece?

I have released only one project as a software, Origami, that generated a new output every time it was minted, in a limited edition. This was on (fx)hash, last June. I have never released an artwork as a software that someone can run on the computer, mostly because I find it complicated to explain and distribute. However, I think that, for instance, Colorem as work shouldn’t be a video, it should be software. Because the idea is that it can run there and just constantly change and never be the same. But that’s pretty much true for any generative artwork. So if one day I find a way to distribute those ideas through software, I will be happy to explore further and introduce a new layer of variability and new layer of randomness that is informed by an external factor. I would like the artwork to be detached from me at some point. 

Creating with a computer. Diagram by Fabio Catapano.

In my work I try to think in a more fluid way where I don’t care much about, for instance, the ratio, because ideally with a few clicks I can change the format. And if I work in a print on paper, then I choose a particular moment in the process which to me is interesting, and that can stand on itself as a static artwork. There is also an important process taking place when I create a print, which involves choosing the paper and seeing how the pigments react to the paper, and how the texture of the paper gives a new dimension to the colors. Actually, working with paper inspired me to introduce grainy textures in my digital artworks and try out gray backgrounds, which is something I am still experimenting with.

In this sense, something that is interesting is that artists today can work in a way that artists before couldn’t: today we can use social media as a lab, by posting tests and experiments and getting a response from your audience. To be honest, it is important for me what my followers say, to have that feedback, because I don’t create the artworks to just put them in a drawer, I want them to be seen.   

Another format that I want to work with is projection. As a VJ, I worked a really long time with a projector. And I’m missing right now that in the equation: I have a screen that emits light. I have a paper that receives light. But the projector does something else, it throws light on a surface. That is way more interesting because that again becomes not just an image, it becomes a lighting solution. And the reason why I haven’t tried that yet is because you need the right projector, the right space with the right amount of light, the right attention from the audience, and stuff like that. It’s nothing new, of course, but I would really like to explore that other avenue.

Fabio Catapano. Colorem 221025, 2022

You have been nominated as one of the ten most influential NFT artists in Italy. What has the NFT market brought to your practice, what do you find most interesting in distributing your work in this format?

There is this well-known saying: “beauty is in the eye of the beholder.” I’d say that also value is in the eye of the beholder. What this means is that, after NFTs, even JPEGs have gained value, a value that is supported by a collective agreement and a collective trust. So we decided that the JPEG from now on is not just a JPEG that one can find on the internet, but is a JPEG that can have a $1 value and tomorrow can increase that value to $2 and so on. So, what the NFT market brought me as an artist is a community and a collective trust that turned digital art into something valuable. We know that digital art has existed for many years, and that it has had its value, but suddenly, we have more attention. And it’s a good thing, because there are many projects, many museum shows, and many new things happening. To me it has also meant being able to proudly say: “I’m a digital artist,” and that people can understand what that means.

Value is in the eye of the beholder. Diagram by Fabio Catapano.

On the other hand, the NFT market brought me some revenue and the opportunity to focus on the practice itself. I launched my Genesis with SuperRare. The series was called Data Collector, and it referred to the fact that nowadays collectors are actually collecting data, a bunch of information that moves from one wallet to another. And suddenly this data has value, because we all agreed that it has. So I took these classic statues and made them into particles that move like data moves from one wallet to another. Beyond art, I think that NFTs and blockchain technology will be very important in many more aspects of our lives.

“What the NFT market brought me as an artist is a community and a collective trust that turned digital art into something valuable.”

Having participated in exhibitions in museums, galleries, and also metaverses, what would you highlight in these spaces as the most interesting for the presentation of your work?

I would say that the one space I don’t like is the metaverse as it is designed right now. I see no reason why I need to have a puppet moving in a digital world, watching very low resolution JPEGs. Why do you need a room at all? Additionally, what is being offered now looks like a cheap version of a video game. In fact, I’d say that Fornite and Minecraft are better “metaverses” than most projects I’ve seen.

Then when it comes to galleries, I have to say that most of the people running these spaces don’t know how to display digital art, because they don’t understand the medium. They don’t understand its physicality and the technology behind it. Now everyone wants to jump on this trend, but there are so many things that you need to consider: choosing the screens, the right environment, the lighting, and so forth. Still, I believe this will change and it will get better.

Fabio Catapano. Colorem 221207, 2022

How would you compare your creative process when working with a brand as a designer and when you are creating as part of your own artistic research?

An artist today has to be many things at once: a designer, a photographer, a marketer… There are a lot of things that probably have been there before, but today even more so because the market is more competitive. In my commercial projects, I didn’t actually create the work for them. Rather, the brand bought an artwork I had made and licensed it to use it in their communications and design. It is more and more common that art and design are combined or fused in some contexts. Design is great, but it can be very dry from a storytelling point of view, while art can push those boundaries and can explore new visions.

Fabio Catapano. Colorem Fragments v1, 2022

You have expressed interest in the possibility of displaying digital art on any screen, in a way that can be compared with street art taking over public space. From the perspective of sociology and anthropology, how do you see this presence of digital art evolving in the future?
It is clear to me that we are increasingly surrounded by screens and digital devices. We have quickly switched from having one television set per home to having multiple TVs, smartphones, tablets, and computers. These screens are also closer to us than the television set ever was, and they are not in one room anymore, they move with us and invade every space we inhabit, also the public space. Looking at films like Blade Runner, I see a future with screens everywhere, in which the content will be customized to every user. This can also happen from an artistic point of view, so for instance the content is actually related to the person that is looking at it. Similarly to what is happening now with NFTs, every person is identified by their wallet and carries their art collection with them, wherever they go. With connected screens, we will be able to take our art with us and enjoy it wherever we are.

Niio in 2022: the interviews

Niio Editorial

As we reach the end of 2022, we look back at a very busy year, and forward to an even more intense 2023. In this series of posts, we have selected some of our favorite artcasts, artists, artworks, articles, and interviews. They outline an overview of what has happened in Niio over the last months and highlight the work of artists and galleries with whom we are proud to collaborate. However, there is much more than what fits in this page! We invite you to browse our app and discover our curated art program, as well as our editorial section.

Five interviews from 2022

Interviews are an important part of our Editorial content, because we believe that artists, gallerists, and curators have important things to say, and we want their words to reach our readers. We are privileged to live in a time when it is possible to connect with people around the world and have a conversation with them, learn from their experience and get a first person account of their creative process. This year we have spoken to wonderful and generous art professionals who have spent time with us explaining their work and their views on digital art, sometimes at a distance, and other times visiting their studios. These conversations are certainly worth reading for anyone who wishes to understand how art is created nowadays.

We have chosen five interviews from almost 40 conversations published in our Editorial section this year. Click on the titles to read each article.

Photo: Joanna Holloway

Steve Sacks founded bitforms in New York in November 2001, at a time when digital art was getting attention among the contemporary art institutions in the USA as well as Europe. Major exhibitions held that same year, such as Bitstreams and Data Dynamics at the Whitney Museum of American Art in New York and 010101: Art in Technological Times at the San Francisco Museum of Modern Art were particularly inspirational for him.

Photo: Joanna Holloway

Over two decades, bitforms has achieved an influential position in the contemporary art market as a gallery devoted to digital art, participating in major art fairs and representing some of the most recognized artists in this field, such as Manfred Mohr, Rafael Lozano-Hemmer, Casey Reas, Quayola, Auriea Harvey, Refik Anadol, Gary Hill, Claudia Hart, Beryl Korot, Marina Zurkow, Daniel Canogar, Daniel Rozin, Siebren Versteeg and many others. On the occasion of the third series of Niio Commissions, which was curated by Sacks, we sat down with the gallerist to discuss his views on the development of the contemporary art market and the role that digital art is now playing in it.

“Niio gives my artists more exposure and it’s much easier for collectors to view and manage their artworks”

Steven Sacks

Marina Zurkow, artist

Marina Zurkow’s work explores the relationship between nature, culture, and society, focusing on what she describes as “wicked problems,” those issues that reveal our abusive interactions with the natural environment and our difficulty to understand it beyond our human-centric, capitalist-driven views of the world around us.

A transdisciplinary artist, she works with experts from different fields to create a wide range of artistic practices that includes video art, installations, and public participatory projects. Currently, she is working on the tensions between maritime ecology and the ocean’s primary human use as a capitalist Pangea.

Following the release of two new artworks commissioned by Niio, we spoke with the artist about her latest work and her commitment to raise environmental concerns through her art.

“There are many roles that artists occupy in terms of addressing environmental atrocities. I don’t feel like any one tactic is any better than any other. It’s all crucial.”

Marina Zurkow

Daniel Canogar, artist

The leading artist in the Spanish media art scene, Daniel Canogar‘s influential work spans almost four decades and a wide range of media from video art installations to generative software art. On the occasion of his solo artcast Liquid Data, our Senior Curator Pau Waelder interviewed him in his studio in Madrid.

“My work as a media artist is about trying to think of data, of sculpture, of the history of art, in a synchronous way where it all comes together.”

Daniel Canogar

Tamiko Thiel, artist

Tamiko Thiel is a pioneering visual artist exploring the interplay of place, space, the body and cultural identity in works encompassing an artificial intelligence (AI) supercomputer, objects, installations, digital prints in 2D and 3D, videos, interactive 3d virtual worlds (VR), augmented reality (AR) and artificial intelligence art.

We had a conversation with the artist on the occasion of the launch of her solo artcast Invisible Nature curated by DAM Projects, in which she discusses the evolution of technology over the last three decades, her early AR artworks and her commitment to create art that invites reflection.

“What is truly the value of an artist making work about a subject such as these is that the art work can be exhibited time and time again, in different places around the world.”

Tamiko Thiel

Patrick Tresset, artist

Patrick Tresset is an artist who explores a form of mediated creation in which his drawing style is transferred to a set of robotic drawing machines or applied to video footage to create artworks that are curiously algorithmic and spontaneous at the same time. He is also the co-founder of alterHEN, an eco-friendly NFT platform and artist community whose artists have participated in a previous artcast on Niio. Tresset has also presented his series Human Study in a solo artcast launched recently.

Our Senior Curator Pau Waelder interviewed him in his studio in Brussels on the occasion of his visit to the Art Brussels art fair. They discussed his work and the series that originated from an exhibition in Hong Kong that he had to remotely orchestrate during lockdown.

“So there is this weird thing with control, because in the beginning I have control, but then when the robots start, I don’t have any control. And that leads to an interesting form of spontaneity.”

Patrick Tresset

Steven Sacks: 20+ years at the forefront of new media art

Pau Waelder

Photo: Joanna Holloway

Steve Sacks founded bitforms in New York in November 2001, at a time when digital art was getting attention among the contemporary art institutions in the USA as well as Europe. Major exhibitions held that same year, such as Bitstreams and Data Dynamics at the Whitney Museum of American Art in New York and 010101: Art in Technological Times at the San Francisco Museum of Modern Art were particularly inspirational for him.

Photo: Joanna Holloway

The name of the gallery (always spelled in lowercase) merges the words “bit”, understood as a basic unit of information, and “forms”, referring to any art form, as a statement of its commitment to art and technology. At 529 West 20th Street, the gallery was initially located in the heart of Chelsea, the epicenter of New York’s art scene. In 2005, bitforms opened a second gallery in Seoul, but the market for new media art was still far from consolidated, and this space closed its doors in 2007. In 2014, after thirteen years on a first-floor space in Chelsea, bitforms relocated to a ground-floor property on the Lower East Side. 

Over two decades, bitforms has achieved an influential position in the contemporary art market as a gallery devoted to digital art, participating in major art fairs and representing some of the most recognized artists in this field, such as Manfred Mohr, Rafael Lozano-Hemmer, Casey Reas, Quayola, Auriea Harvey, Refik Anadol, Gary Hill, Claudia Hart, Beryl Korot, Marina Zurkow, Daniel Canogar, Daniel Rozin, Siebren Versteeg and many others. On the occasion of the third series of Niio Commissions, which was curated by Sacks, we sat down with the gallerist to discuss his views on the development of the contemporary art market and the role that digital art is now playing in it.

Installation view: Manfred Mohr: A Formal Language. bitforms gallery, New York, 2019. 

How would you compare the general awareness of digital art when you opened your gallery in 2001, and today?

In 2001 there were things happening in the art world and underground scenes, but media art was not accessible or exposed as it is today. There is no comparison. Today it is now mainstream, thanks to three letters, NFT.

Installation view: Claudia Hart, When A Rose is Not a Rose. bitforms gallery, New York, 2011

The initial statement of the gallery read: “bitforms will position digital art as an influential and innovative art form that is evolving and warrants recognition.” Would you say that you have achieved this goal?

The goal of the gallery from the beginning was to present artworks from all generations of artists that were experimenting with media. It took a few years, but we were able to build a diverse stable of artists, each having a voice and a vision tied to their generation. History was essential. We purposefully worked with artists of historical significance to enhance the credibility of the younger generation of artists and the genre itself.

“The introduction of software art through our program was one of the more significant moments at the gallery. Generative, interactive and immersive art opened up innovative ways of creating, experiencing and appreciating art.”

In your gallery, and in collaboration with your artists, you have developed methods for selling digital art, and particularly software art. What was your experience with these formats?

The introduction of software art through our program was one of the more significant moments at the gallery. Generative, interactive and immersive art opened up innovative ways of creating, experiencing and appreciating art. As with video and photography before, there was apprehension and doubt about the validity and credibility of using technological media to create works of art. Today, software or generative art is among the most popular art being purchased today. The use of software in the creation of art has expanded conceptually and revealed many new art forms using digital technologies such as virtual reality (VR), augmented reality (AR), and artificial intelligence (AI), to name a few. None of these artistic practices would be possible without the mastery of code.

Installation view: Rafael Lozano-Hemmer Voice Array. bitforms gallery, New York, 2012.

Twenty years ago, you envisioned the possibility of collectors having a dedicated screen for digital art and experiencing a rotating collection of artworks. Do you see our present moment as the right time for this vision?

Very early on I felt people would have screens in their homes devoted to media art. The idea of having a single location with a curated selection of works was necessary in order for the medium to thrive. Of course NIIO has a similar vision which is why I chose to work with them from the start. There were no tools at the time that allowed for the collection and management of media art, and my collectors were demanding it. Today, with the massive popularity of NFTs, millions of people are now aware of media art and many are looking for elegant ways to present their works. Screens have also come down in price, gotten larger and have greatly improved their resolution. It’s a very good moment for media art to enter the “art” dialogue for the masses.

Installation view: Casey Reas +
Jan St. Werner. Alchemical. bitforms gallery, New York, 2021

Over the last two decades, bitforms has become a beacon of digital art in the contemporary art market. In your experience, has the position of galleries devoted to digital art changed in the contemporary art market?

I would say over the past 10 years we have seen the integration of media artists into mainstream galleries, and in the past few years there have been others more devoted to media art. Also, museums began to witness the popularity of media art installations drawing large crowds across many generations. Again, when the NFT explosion occurred there was a much broader audience that became very curious about how they could purchase and live with non-traditional art forms.

Installation view: Refik Anadol. Quantum. bitforms gallery, New York, 2021

In 2021, you launched bit.art to showcase NFT drops by your artists in an online platform. Did you create this space as a reaction to the endless thumbnail grids offered by NFT marketplaces? What is your opinion about how NFTs are commonly displayed and curated?

When NFTs started to show up everywhere, the gallery needed to take a stance. We were unhappy with how people were defining quality media art and how little was known about its context and history. The majority of NFT platforms gave no context, they were just marketplaces, primarily focused on buying and flipping. No emotional attachments. No conceptual rigor. It was all about the money. Which is fine to a degree, but not when the entire basis of NFT/digital art was to define a new type of commodity to be traded, not appreciated or intellectually challenging. 

“Niio gives my artists more exposure and it’s much easier for collectors to view and manage their artworks”

bit.art tried to connect with how artists conceived the presentation of their work, both on a cultural and market level. The site never really succeeded financially, but we needed to make a stance and present our views of this nascent marketplace. Things are changing. More artists are creating serious work and thinking about presentation, and more collectors are excited about the art instead of just looking to flip artworks quickly and make a profit.

Installation view: Beryl Korot, Selected Video Works: 1977 to Present. bitforms gallery, New York, 2012

Niio has recently launched its third series of commissioned artworks with artists represented by bitforms. Can you tell us briefly what you find interesting about the platform?

I have very much enjoyed curating on the NIIO platform. It gives my artists more exposure and it’s much easier for collectors to view and manage their artworks. As I said earlier, there is no other platform in the market that gives artists and collectors this type of control and freedom.