Alexandra Crouwers: “I want to preserve things that cannot be preserved”

Interview by Pau Waelder & Roxanne Vardi

Alexandra Crouwers is a visual artist working in the digital realm, and currently a doctoral artistic researcher in animation at KU Leuven/LUCA School of Arts, Brussels. She lives and works in Antwerp, Belgium. Her works can be described as collages, assemblages or dioramas. Crouwers’ animation and images are constructed with 3D software and post production, and bring attention to the balance between landscape and architecture, silence and sound, materiality and immateriality, technology and a broad sense of art history.

Diorama. The Plot: a day/night sequence, (2021) is featured in our recent artcast Anticlimactic, a selection of works from the eco-friendly NFT art community a\terHEN. The video work, based on a photogrammetric model of three tree stumps now called ‘The Plot,’ is part of Crouwers’ investigation of ways to deal with eco-anxiety and ecological grief.

Before discussing your artwork The Plot, can you tell us about the appeal of the unreal, and what brought you to research the concept of the diorama, which has become intertwined in your artistic practice?

I only realized that a lot of my work was, in fact, part of this whole concept of the diorama around five or six years ago. The field of special effects and visual illusions, and this sort of idea of simulated nature, simulated scenes, simulated wilderness has been lingering in my work for quite a long time. I think it’s also a part of where I grew up, in the Dutch countryside in the south. Since then I have been living in cities for most of my life. But as they say, you can take the girl out of the countryside, but you cannot take the countryside out of the girl. I noticed that I often start working by building a view, which I am lacking in the city. So there is a kind of innate longing for landscapes that are not there. This is connected to the idea of escapism; to escape from where you are at. The word nature has become very problematic: what we refer to as nature is quickly deteriorating in all kinds of senses. To me, simulating this idea of wilderness is like a twisted sense of digital nature, of purpose preservation. It is a way to deal with the idea of loss. Those are the things that connect to the idea of the diorama as a way to preserve something. The diorama is twofold: It’s the visual illusion that transports you (the immersion of a scene) and it’s the habitat.

In a sense, I have a very desperate practice as I want to preserve things that cannot be preserved. I want to go back in time to prehistory and the origins of image making. Decorated caves, such as the very beautifully preserved Dordogne, are also immersive spaces. It’s a multimedia installation that uses light and sound where a lot of the paintings almost seem to move with the surface. Thus, there is this idea of visual illusions also being a part of our whole history with image and the experience of image. Transporting pieces of my grandfather’s forest or plot to the digital X, Y, and Z axis by using photogrammetric models is, in a sense, a ritualistic way of transporting something from one realm to another. But visually, it’s very interesting, because from a distance, I am carrying out a sort of healing as a performative action, which I am interested in further exploring. The idea that technology is something very rational is absolutely not true. It’s like the illusion that people are rational or that they grow up. They never do. So I read and own some fantastic literature on that, specifically about the relationship between technology and for instance, spiritualism, like radio waves for example. These things are also connected into this fantasy science fiction world, which gives us really a lot of freedom to stretch a practice.

“The word nature has become very problematic: what we refer to as nature is quickly deteriorating in all kinds of senses. In a sense, I have a very desperate practice as I want to preserve things that cannot be preserved.”

You discussed the connection with prehistoric culture which gave us the first multimedia environment. In works such as The White Hide, (2012), Last Voices, (2017), and Millenial.spike, (2018) one can clearly see your interest in Neolithic culture. You also worked on two emoji proposals which are fantastic. Can you elaborate on how you work around those references and what they mean to you?

I think that there are some practical reasons for this. For instance, if you want to say something about the way that our brains work you have to go back into history, because otherwise you would not understand it. Going back into this, we realize that we are all one. The fact that those hand stencil cave paintings are found all over the globe is just amazing. It’s so fantastic that I really don’t understand why the emoji proposal was declined by the Unicode Consortium. The hand stencil is the first emoji, really. I think that one of the most amazing things that we have is this ability for making up stuff. The wider field of the arts is the habitat for making stuff up. The whole idea of fiction being the base of everything we do really is just quite amazing. On a cinematic level, I have always been incredibly influenced by science fiction films and the slowness of Stanley Kubrick. I learned all this 3d software by myself, and very quickly was simulating what big studios were doing. I have moved away from that a bit because it’s very time consuming, and also not always feasible. I like the fact that the visual language of the digital image has also exploded, and one can more or less use so many more types of digital imagery such as, for instance, the photogrammetric models.

Alexandra Crouwers. The White Hide, (2012).

Diving a bit deeper into The Plot, you said that it relates to your family history. At first glance, the work brings up notions of nature and the idea of eco anxiety. By reading this aspect of your family history one realizes that it is more personal, sentimental and experiential than might appear at first.

I am not entirely sure if that was the meaning. In hindsight I have been suffering from eco anxiety for 20 years. When I graduated from art school, we had to write a paper and I wrote a nonlinear story. It was written in separate sheets of paper, so the reader could decide in which order to read them. Everything that I am doing now is in there. It is, in essence, a science fiction piece. There are even aliens mentioned in there. But there is also a deep concern already about the temperature rising. Back then, people were already saying things like ‘oh, this is an unusually warm January’ or ‘oh, spring is coming’. But, I was already really very worried. In the paper that I wrote, I already questioned why people are so happy about this. In hindsight, I am not entirely sure where that exactly came from. I had been reading about it at the time, and I always watched a lot of disaster movies. Just as a sideline, there is research that proves that people who watch a lot of horror and disaster movies are much better equipped to deal with things like a pandemic. So, maybe it was because of all the disaster movies that I had been seeing as a child growing up near the German border. This eco anxiety completely predates even the idea of this forest being a part of my work. The first time I saw it after it was cleared I realized that it wasn’t even a forest, but a small monoculture plantation. Even though my whole family still refers to it as the little forest.

There is a sentimental reason that my mom has it now, and a very sentimental reason that my grandfather bought it in the first place. In the 1950s and 60s my grandfather was a farmer, and his family was forced to trade lands to make bigger plots. Moreover, the state was building a highway. Because my grandfather lost so much land that was originally built from family bits and pieces and patches here and there, which was the custom before the 1950s, he wanted to buy something back that actually related to his family history.

Alexandra Crouwers. Last Voices, (2017).

So by making this diorama you are in a way recovering the family plot. I was wondering whether these three trunks were left there or whether this is something that you asked for?

When I came there I saw the devastation, but there were these very tall birch trees and some pine trees still standing. Because the forest used to be so dense they just grew really tall and thin. Every time there is a storm more trees just blow over, which makes it even more dramatic. I don’t know if the forester had an aesthetic motivation to do that. But they were just there like a perfect monument. Moreover, the distance between the tree trunks gives them their own personality, and especially the tallest one, which is very much in decay at the moment. Usually, when I create my works I use the computer. I take an idea, and put it in a computer, but in this case, the plot actually dictates the work. In a dynamic sense, you need not interfere but just look at it.

You once wrote that a diorama usually has a distinct educational purpose as it tries to show us something that we otherwise would not be able to see. Even though we know that climate change is worsening we retreat to digital spaces as escapism. How much of that educational quality or bringing into sight is there in working with the dioramas?

As I am doing my PhD in art, it’s art and not science. The models are also used, for instance, in archaeological sites as documentation. It’s just that they happen to be very artistic or that I make them artistic. So it is in that sense documentation, but then I turn it into art. So they are educational when I talk about them. I regularly get invited to talk to students about ecology and activism and art and how to connect the art and the digital. So in that sense they also function as illustrations of how these things all come together.

In your work there is also a connection with the Romantic idea of the landscape and the ruin. Was this a conscious decision?

It’s interesting because the landscape in the Romantic era was meant to be so impressive that one would feel very small. In that sense, the romantic landscape works really well as a reference to the sublime. That also helps communicate the landscape, which itself is already a complex concept, because it is actually a cultural construct. I barely like to situate humans in my work. There is already too much centered on us. What we need is to experience the outside.

Alexandra Crouwers. Millenial.spike, (2018).

Given that this work was originally presented at a\terHEN, could you further elaborate on what drove you to exhibit your work on this platform and on your experience with NFTs in general?

When the NFT entered my field of view, I didn’t really know much more than most people who were reading a newspaper. So I think I only consciously registered the idea when Beeple’s Everydays: The First 5000 Days was sold. I was also not really sure what it had to do with my work. But at the time, I was giving a class to students in Brussels titled Digital Dimensions, and I thought to myself ‘well, this is a digital dimension, this is quite new’. So I started reading about it, and I read for about two weeks straight. Around the same time I also reunited with Kelly Richardson. We have become each other’s mirrors to bounce ideas off each other. I was also very happy to have found a place without all the clutter around it. There is a gap in people’s knowledge of the digital arts which can be a bit frustrating and that is something that NFTs might help to explain.

Mihai Grecu: Exploring Alternate Realities

Interviewed by Roxanne Vardi & Pau Waelder

NEO PYONGYANG I, 2021 a video work by Mihai Grecu is featured in our recent artcast Anticlimactic, a selection of works from the eco-friendly NFT art community a\terHEN. Born in Romania during Nicolae Ceaușescu’s last decade of dictatorship, Grecu’s works deal with investigations of catastrophes, both political and environmental, and the exploration of mysterious and subconscious beginnings through new technologies. Grecu’s visual and poetic trips mix several techniques and may be seen as propositions for a new dream oriented technology.


In your films and VR animations you create dream-like worlds that are simulated with precise realism, how do you balance the interplay between fantasy and reality and what does it bring to the narratives you intend to create?

I have always seen my art as glimpses of alternate realities, so realistic simulations are very important to me. The illusion must be perfect, the whole weight of the metaphor relies on the intertwinement between the real and the simulated.

Your work has developed from an attention to the behavior of materials and substances, introducing surreal visual effects, to an interest in building a narrative that speaks of climate disasters, the futility of war, and the insanity of the powerful. What drove you to address these subjects? How does using computer animation techniques help you speak about them?

I am specialized in representing chaotic phenomena such as smoke, dust, particles, using 3d digital simulations. I always thought of these simulations as the canvases for a new painting. They are part of my artistic language. I use them to create a digital moving canvas full of complex visual metaphors. Some are more politically oriented, others more poetical. My background drove me to work on these images: I grew up during the last years of Ceausescu’s dictatorship in Romania, when his personality cult was reaching its extremes.

Mihai Grecu, The Reflection of Power (2015)

The infamous photoshopped image of a missile launch test distributed by the Iranian government back in 2008 showed how image editing technologies had become central to political and media discourses, both increasingly sophisticated but also accessible to almost everyone. Nowadays, we tend to doubt all images while also trusting them as proof of a fact. How does your work on political allegories play with the perception of images as fakes?

Some of my works are centered around the concept of “post-truth”. The interest in post-truth comes from the idea of rewriting history, especially because we live in a world where post-reality has become at least as important as reality. We live in a world where fake news influence people at least as much as “real” news, so the question is: if there are more people who are ready to accept a false fact as “reality” than people who are willing to check the information from scientific sources, does that make the “fake” as “real” as a certified fact? New media makes it even easier, thanks to new technical achievements, like “neural networks” or thanks to collective human work, like “russian facebook trolls.”

My idea is that “post truth” is not an artist statement already by default, but it’s a media in itself, and I am willing to use this media in creating artworks. In the history of “happening”, performance art or documentary filmmaking, there are examples carrying already the “germs” of this post truth that we are living right now, the difference is that nowadays it has become so big that it’s taking over a big part of society and it’s not directly related to artistic creation. 

Coming back to the first idea, I’m interested in post truth because I think it has become easier to manipulate and rewrite history: maybe in 50 years some of this “fake news” that we have now will become historical facts.

For me, the fake news and post-truth somehow blend with the concepts of propaganda and one-sided history that have reached their climax in totalitarian regimes (like stalinism, or North Korea), just that now it has become global and multi-facetted. It is the perfect time to include these techniques into artworks.

How does the immersive quality of VR films such as Saturnism help you tell a story? What would you point out as the main appeal of using VR in your work?  

Goya’s “Saturn Devouring His Son” is another image that has been haunting me for a long time. This particular work comes from my wish to make a virtual reality recreation of an “old masters” painting, so naturally I chose “Saturn”. I spent several months face to face with its reproduction. I tried to go beyond every layer of it and imagine what is going on in this space of the painting. Even if it looks like a very different work from what I usually do, I think it’s connected to my other projects on the conceptual side. Nevertheless I wanted to use the Virtual Reality medium as it should be used: as a direct environment to the viewer’s perception: I wanted it to be a raw and unsettling physical experience.

NEO PYONGYANG I is an excerpt from the film The Reflection of Power. Can you tell us a bit more about this project, and specifically what captured your interest in the North Korean regime? How do you conceive the idea of a flood, as opposed to other possible environmental catastrophes?   

The NFT piece is not technically an excerpt: format and speed of the image are different from the film. The first “media ” images that I was in contact with consisted basically of 99 percent Ceausecu. Furthermore, he was hanging out with his “friends”, for example Mobutu or Gaddafi. Another state leader who had an important role in my memories of the time was Kim Il Sung, the contemporary Kim’s grandfather. After most of this stalinst type of propaganda personality cult imagery disappeared and was erased with the fall of the Soviet Union and the end of the Cold War, I found myself attentively following what’s happening in North Korea, and getting more and more astonished that it keeps going on. It is like a “conceptual island” of the past that I remember from my early childhood, therefore I have a fascination for the Kim dynasty’s propaganda imagery and self-imagery. These aesthetics related to stalinist type propaganda are just a continuation of my previous works, as I want to create something like a complex universe with multiple pieces that are interconnected.

“we live in a world where post-reality has become at least as important as reality.”

How would you describe your experience in the NFT space and why did you choose to exhibit your work on alterHEN?

I decided to do NFTs because of my experience as a digital creator: I have realized that it’s a unique opportunity for creators to distribute and get rewarded for their art. I have extensive experience with festivals, art galleries, curators etc, and I know that for digital creators it was extremely difficult to sell and to show their work, and even if that happened, there would have been several intermediary parties which would take their own share in a more or less fair way. With NFTs, the creator is confronted directly to their audience and collectors, that’s why I decided to join in.

alterHEN is a collective initiative from many Tezos artists, started by Patrick Tresset and Diane Drubay. As part of this initiative, I want to say that alterHEN is working hard on bringing more and more people from the “traditional” art world into Tezos cryptoart, by inviting museums, collectors, artists etc. Big thanks to alterHEN for creating this! Besides these great initiatives, all the artists from the collective are amazing and each and one of them has their unique style!



Get to Know Shaun Gladwell: Moving image, painting, photography, sculpture, installation, performance, VR & AR artist

Where did you grow up and where do you live now?

I grew up in a small suburb connected to Sydney called North Rocks in the west away from the coast.  It was mixed, lower middle class and solid middle class in other areas. I found it exciting at times and desperately boring at times as well. I now live in London and mostly spend my time in the Southeast of London.

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Shaun Gladwell Studio

Where did you go to school and what did you study?

I went to a state school in North Rocks and then after graduating I went to an art school in Sydney called Sydney College of the Arts. I stayed there for a few years, got an Honors degree and then jumped to an another art school.  

My Masters study was at the College of Fine Arts University of New South Wales.  I studied painting although by the time I left Sydney College of the Arts, I was already experimenting with video and other technology so for my Masters degree I was mostly moving between lots of mediums.

What does your workspace / desktop / studio look like?

I’ve got a physical studio space in Southeast London that’s connected to a gallery space called the Drawing Room.  It’s a medium sized space with a beautiful view of London. It’s very much a painting studio. It’s really messy, there are big unstretched canvas on the wall.  There’s oil, acrylic, aerosol, it’s a real mess. I do work in VR through other studio spaces.

When did you start working creatively with technology?

A lot before officially studying video performance and installation. I was creatively using technology in my painting process. I was interested in taking reproductions of paintings and scanning them, altering their dimensions and then re-painting those manipulated images through Photoshop.  

The Photoshop image of say a distorted Gainsborough or a Reynolds painting from British society portraiture going back to the 1700th or 1800th century would then become the proprietary sketch for a very detailed painting. So that’s probably when I started looking at this interface or this connection or somehow a conversation between technology and something more traditional.  

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Self Portrait Spinning and Falling in Paris, 2016 Single channel High Definition video, 16:9 (installed 4:3), colour, silent

In 2009-10 you were the official Australian War Artist and the first to use video for your project. Can you describe your experience working on the ground with the Australian military in Afghanistan and talk about the process of creating Double field/viewfinder (Tarin Kowt)?

This commission with the war memorial  was very different for me. I was heading into a very difficult, unknown space and couldn’t control the elements around me like I do here in this studio or like I think I’m doing in this studio.

To work in an environment like that required a different kind of thinking. I wanted to explore ideas that I already had in my practice so that’s where Double field/viewfinder came from which was really me taking this technology into the theater of war but also knowing that technology was entirely integrated into that experience and supporting that experience and probably most of the technology I was using was actually developed through military objectives.  

Video recording technology and digital video was so familiar to a lot of the soldiers because they are technologists. I decided to hand cameras over to them and let them record video.  It ended up becoming quite intense because the soldiers took on the project as if their lives depend up on it. It almost was like a military drill so that was quite interesting for me and then letting the soldiers know that it was an experiment and getting their feedback after was equally important.

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‘Double Field/Viewfinder’ by Shaun Gladwell (2009-10).Photo: Department of War Studies, King’s College London

In 2016 you co-founded an Indie VR Content Collective with producer Leo Faber called Badfaith. You’ve mentioned the name of the collective is a reference to the Sartrean philosophical concept. Do you believe VR can be an antidote to certain social forces that cause people to act in bad faith? How do these ideas factor into your practice?

Firstly, the name BadFaith is connected to the concept of Jean Paul Sartre as well as Simone de Beauvoir.  Each philosopher or thinker has versions or signs and symptoms of ‘bad faith’ within their thinking or within their ideas around the concept so it can be quite nuanced and complex to talk about ‘bad faith’ depending upon who I’m  footnoting or referencing but I think technology can also potentially generate bad faith as well just depending upon how the technology is used. Like any technology if it’s being used as a weapon or a tool for something else.

The same technology has very different outcomes and effects and I think that the fact that bad faith was always about simulating a kind of presentation of self or position even down to the occupation of the waiter as Jean Paul Sartre’s famous example goes, then that immediately becomes relevant to technology like VR which is a very powerful simulator that we all now have access to as consumers rather than it being locked up in university research labs or tech developers so we’re going to see all kinds of different forms of bad faith in a kind of hard boiled sort of I guess bare life to use Giorgio Agamben’s  term in relation to VR.

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Virtual reality pioneers Shaun Gladwell and Leo Faber talk Badfaith Collective

What projects are you currently working on?

Good question.  I’ve got a few long term projects related to shows and a few little ones that are more like doodles.  I do some sketching in video. I go out and ride my bike and follow the line on the street and it’s kinda like a video drawing. I’m really excited about doing more of those in London, really simple raw works.  I still draw, still like to printmake and paint. But I love VR and AR.

I’m trying to run that full spectrum. I  don’t want to lose out on the idea of working with materials and using substance and stuff and getting dirty.  Like in VR sometimes I can feel like it’s just too much of a pure space which does not reference the gunk, junk and the abject reality of my body or the world.  

Have you done any work in AR? Do you find VR or AR to be a more compelling medium? Why?

I’m developing an idea for a show in AR now.

The distinction between AR and VR is quite enormous.  VR completely arrests your sense of sight and hearing and when you start to include kinetics and haptics then you aren’t given a frame outside of the frameless space you’ve been immersed within while AR still gives you the reference physically and optically and and conceptually to your immediate environment as it then starts to augment that space so you still have some reference to that space if it’s to be defined as AR.  So I think they are so different for me given those kinds of boring different textbook definitions. Some ideas could be better wrapped up in VR and others in AR.

In a field where hardware and software can quickly become obsolete, how do you approach documentary and archival processes for your work?

Usually I’m sorta just hopelessly producing work that will very quickly be its own ruin because that sort of archival and documentary process has changed.  I’m only just now bringing it all in to a central nervous system but then it would of course be better managed through you guys in terms of the digital phase which is great.

It’s amazing to start off in art school and go from prints to slides you put a in projector right through to this system that you guys are working on. I think it’s an incredible arc as to how I’ve used technology to archive my work or to document the way that it’s been shown from a slide projector to the cloud in the space of my professional life and student years.

Who are some contemporary or historical new media artists that you admire? What are some of your favorite works?

Caravaggio’s use of optics back in the day.   Interesting to think of these early examples of people who have used technology.  Galileo’s drawing of the moon after he developed the telescope are some of the most beautiful images I can think of from the sides of both art and science.

In terms of new media artists, I  like everyone, Raqs Media Collective to Pipilotti Rist.  I’m interested in why people are using technology and sometimes I’m also interested in the result but there is always some interest to me as to why people are picking up the camera and trying to make episodic TV series and calling it art or making a series of elaborate performances around their sculptures and calling that video.  Probably the one artist who I really love is Stelarc the Australian guy who auments his body with technology.

 

 

What We’re Reading Now: Art (x) Design (x) Technology

At Niio, we are passionate about the intersection of Art, Design & Technology. From code-based and algorithmic artworks, to AR & VR installations, to blockchain for authentication, crypto art as well as the .ART domain, talk of digital art was everywhere in ’17.  Check out some of the great stories that we’re reading now and look out for lots more throughout the year.

ARCHITECTUAL DIGEST  // 
Marilyn Minter’s Largest Public Artwork Is All About Me 

“Well, all artists have a narcissism problem,” says Marilyn Minter gleefully as she walks the 280-foot length of her newest work. A collaboration with the Art Production Fund, the project is a video, produced in partnership with Westfield World Trade Center and displayed, unignorably (as any narcissist would appreciate), every eight minutes on the 19 screens of varying sizes that dot the inside of Santiago Calatrava’s Oculus and its surrounding buildings.”  Read more.

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Photo via Art Production Fund

 

THE ART NEWSPAPER  // 
The Future May Be Virtual, But Who Is Running the Show? 

Virtual reality (VR) art is no longer the preserve of geeky coders. Artists such as Paul McCarthy, Marina Abramovic and Jeff Koons are beginning to create work using the technology, and start-up technology firms are springing up in the race to distribute and sell them. But as collectors begin to circle and prices rise, several legal and ethical questions are being raised, including who owns the art, how do you protect your work, and who has the right to place art in virtual public places?  Read more

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Mat Collishaw: Thresholds at Somerset House Photo: Graham Carlow

 

NEW YORK TIMES  // 
Will Cryptocurrencies Be the Art Market’s Next Big Thing? 

“On Dec. 16, the nascent market for what might be called cryptoart appeared to reach a new level when the hitherto-unknown Distributed Gallery announced the auction of “Ready Made Token,” a unique unit of a cryptocurrency that the gallery said was created by Richard Prince using technology from Ethereum, the network responsible for Ether. The online gallery describes itself as the first to specialize in blockchain-based artwork and exhibition.”  Read more.

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Richard Prince’s “Ripple” paintings share a name with a high-rising cryptocurrency. Credit David Regen/Gladstone Gallery

 

ARTSY  // 
When Steve Jobs Gave Andy Warhol a Computer Lesson

It was October 9th, 1984, and Steve Jobs was going to a nine-year-old’s birthday party.  He’d been invited just a few hours earlier by journalist David Scheff, who was wrapping up a profile of the Apple Computer wunderkind for Playboy. Jobs was far from the highest-profile guest, however. Walter Cronkite, Andy Warhol, Keith Haring, Louise Nevelson, John Cage, and singer-songwriter Harry Nilsson were also in attendance. And Yoko Ono, of course—it was her son’s birthday, after all.  Read more.

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A 1984 Macintosh. Photo via Dave Winer on Flickr.

 

THE GLOBE & MAIL  // 
Is It Big Brother? Is It Art? What If It’s Both? 

The watchers watch us, we watch ourselves, and maybe someone is preparing to feed it all back to us as art.

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The creator of Colorimeter is Rafael Lozano-Hemmer, a Mexican-born artist who lives in Montreal.

 

ARTNEWS  // 
Rhizome Gets $1M. From Mellon Foundation For Webrecorder, Its Web Preservation Tool 

The New York–based digital arts organization Rhizome has been awarded a two-year $1 million grant from the Andrew W. Mellon Foundation to continue the development of its web preservation tool Webrecorder. The grant, the largest in the institution’s history, follows a previous two-year grant of $600,000 from the Mellon Foundation that it received in December 2015 to put the tool’s development into full gear.  Read more.

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Studio Visit: Refik Anadol

We were thrilled to be invited to the Los Angeles studio of cutting edge media and data artist Refik Anadol. Located in the Silver Lake area on the east side of LA,  the studio is accessed from a small side door.  Step inside and you’re immediately enveloped by a sleek white space with 20ft ceilings, desks dotted with enormous computer screens, a brand new projector and great Mid-century modern furniture.

Of course it’s hard to miss the perfect, small scale model of Frank Gehry’s Disney Music Hall, one LA’s (if not the world’s) most iconic buildings.  Refik used the model to create one of his very first projects in LA.

If you’ve been to San Francisco recently, you would not have been able to miss the skyline altering Salesforce Tower whose lobby is defined by a 3-story tall, 2,500-square-foot digital canvas featuring a custom data art creation by Anadol.

Together with his collaborator Peggy Weil, Anadol created a large scale data piece for LA’s first public art biennial, Current: LA Water.

To learn more about Refik’s unique artwork check out this feature story, KCET: Big (Beautiful) Data: The Media Architecture of Refik Anadol.

NYC TRANSFER Gallery + Niio @ Minnesota Street Project (SF)

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Summer in the City

We are big fans of Brooklyn based TRANSFER. Gallery founder/director Kelani Nichole, started the exhibition space nearly four years ago in order to support and and cultivate artists with computer-based practices through solo exhibitions, events and international art fairs.

This summer, Kelani and TRANSFER have migrated west, installing an outpost inside San Francisco’s brand new, highly anticipated, Minnesota Street Project.

TRANSFER DOWNLOAD @ Minnesota Street Outpost

The TRANSFER Download

Installed as a series of hyperlinked solo exhibitions,  ‘TRANSFER Download’ invites artists to present custom three-channel solo presentations of moving image. Each work is accessible via a playlist, creating a layered salon-style exhibition format first tested during Art Basel Miami in 2014. Selecting an artwork from the control screen changes over the entire installation space to feature a single work – formats include time-based narrative, generative 3D video, and looped moving images. 

TRANSFER + Niio

We’re thrilled to be collaborating with Kelani and TRANSFER during their debut at Minnesota Street. Niio, via its cloud platform + video player (4K/60fps) + remote control app,  will power a dedicated 4K 65″ single-channel screen featuring a collection of artworks from the gallery’s inventory which will give collectors an opportunity to take the Niio technology for a test drive while discovering new works of art.

Garden of Emoji Delights by Carla Gannis
Photo Credit: Kelani Nichole Instagram: “New toy from @niioart – upload on website, watch in 4K ??? @carlagannis ‘The Garden of Emoji Delights’ looks stunning ?”.

 Featured Artists Include:

Claudia Hart – ‘Empire’
Mary Ann Strandell – ‘Tromploi’
Rosa Menkman – ‘DCT’: Syphoning’
Phillip David Sterns – ‘Polar Visions 002’
Rick Silva – ‘Vibes Accelerationist’
Rollin Leonard – ‘Spinning Pinwheel of Death’
Laturbo Avedon – ‘Pardon Our Dust’

Check Out the Show:

July 30th – September 8th, 2016 in San Francisco

Minnesota Street Project
1275 Minnesota Street
San Francisco, CA
Open Tuesday – Saturday from 11am-6PM and by Invitation

Learn more about the Minnesota Street Project.

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